Policy - Content Writer Weekly Tasks

Section: Human Resource Policy
Procedure Owner: Ignition633 Ministries Nigeria Human Resources  
Procedure Name: Content Writer Weekly Tasks Policy   
Origination Date: October 2024

Purpose
The Content Writer Weekly Task Policy provides a structured framework for content writers at Ignition633 Ministries Nigeria to plan, create, optimize, and review their weekly content output. This policy ensures that all content aligns with the ministry’s objectives, engages the audience, and upholds high standards of quality and consistency.

Scope
This policy applies to all content writers at Ignition633 Ministries Nigeria and outlines their weekly tasks, including content planning, research, creation, editing, SEO optimization, visual content design, audience engagement, and more. It promotes efficiency and strategic content development across multiple platforms.

Policy Statement
Content Planning
At the start of the week, plan your content strategy. Decide what topics you'll cover, which platforms you'll use, and the type of content you'll create (articles, videos, podcasts, social media posts, etc.).

Research
Allocate time for research. Explore trending topics in your niche, gather data, and stay informed about the latest news and developments. Research forms the foundation of high-quality content.

Content Creation
Dedicate specific days for content creation. Write articles, record videos, or create visuals based on your planned topics. Ensure your content is engaging, informative, and aligned with your audience's interests.

Editing and Proofreading
Review and edit the content you've created. Check for grammatical errors, clarity, and coherence. Make sure your content is polished before publishing.

SEO Optimization
If you are creating online content, allocate time to optimize it for search engines. Research relevant keywords and integrate them naturally into your content. Additionally, optimize meta descriptions, titles, and headings to enhance search visibility

Visual Content Creation
Design visuals, graphics, or thumbnails to accompany your written or video content. Eye-catching visuals enhance the overall appeal of your content and attract more viewers/readers.

Engagement 
Regularly engage with your audience. Respond to comments on your blog or social media channels. Engaging with your audience fosters a sense of community and encourages more interaction.

Social Media Management 
Plan and schedule social media posts throughout the week. Use social media management tools to schedule posts at optimal times for maximum reach. Engage with your followers on social media platforms.

Collaborations and Networking 
Reach out to other content creators or potential collaborators. Networking can lead to valuable partnerships and collaborations that expand your audience.

Analytics Review
Review the analytics of your content towards the end of the week, Evaluate the performance of your posts, videos, or articles. Analyze what worked well and what can be improved. Use this data to refine your future content strategy.

Planning for the Next Week
Reflect on the past week’s performance and plan for the upcoming week. Identify successful strategies and areas needing improvement. Adjust your content plan and strategy accordingly based on your analysis

Assists
When job tasks are limited, media employees must assist coworkers and actively develop skills across all media fields (e.g., photography, videography, content creation, social media) to be well-rounded team players. Failure to comply will result in immediate job re-evaluation

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This policy will be reviewed annually and is subject to change. Any changes will be communicated to all employees promptly. 

For any questions or further assistance regarding this policy, employees should contact the HR department at hr.nigeria@ignition633.org.